When the COVID-19 pandemic brought live fundraising events to a standstill, Girls Inc. partnered with Marc Johnston and Erich Bergen to reimagine its signature events for a virtual audience.
Beginning in 2020, the collaboration grew across three major virtual fundraising programs, including a star-studded national fundraiser, the inaugural Girls Inc. Virtual Film Festival, and the New York Luncheon Celebrating Women of Achievement.
Together, the programs created broadcast-quality experiences that kept donors engaged, raised critical funds and advanced Girls Inc.’s mission throughout the pandemic.
Working together as producers, Marc and Erich helped shape the creative and broadcast production of the programs, bringing together an extraordinary roster of leaders, entertainers, athletes, artists and advocates. The series combined storytelling, performances, conversations and fundraising into compelling virtual experiences designed to inspire audiences and generate philanthropic support.
Orion’s Role
Executive Production
Creative Direction
Broadcast Production
Fundraising Strategy & Audience Engagement
Celebrity & Talent Coordination
Live Stream & Digital Event Production
Featured Participants
Amanda Gorman
Amber Ruffin
Annie Lennox
Ariana DeBose
Audra McDonald
Chaka Khan
Gayle King
H.E.R.
Hillary Rodham Clinton
Hoda Kotb
Marsai Martin
Misty Copeland
Nkeki Obi-Melekwe
Rita Moreno
Robin Roberts
Shoshana Bean
Simone Biles
Tamron Hall
Tina Fey
Tracee Ellis Ross
Venus Williams
Wanda Sykes